We all have experienced that while visiting a website the most important thing that hooks us to only stay on the website but to crawl as well, it’s none other than but the designing of the website.

A recent study on graphic designing found that catchy titles with graphics can play a key role in converting a potential visitor to an actual buyer of your products or services.

If your business aims to grow by capturing the attention of your visitors with the help of your website, or you desire to opt for the updated trends in web designing; several web design companies are available to assist you. Here’s how?

Professional website looks

The importance of first impressions can not be denied as it’s in human nature that they are attracted to beautiful and organized things. Professional looks of any website will represent your business, you’ll not welcome your customers but your website will.

A website design company has the capabilities to refresh your web sites appearances like a garden of flowers so that your visual visitors can smell it through their computers.

Qualified teams

Any company or startup will only hire qualified and skilled workers who can intelligently draw an action plan according to the requirements of the clients to reach their goals. Although it’s clear that not every employee is an expert in every field but each individual is an expert in their skills to make a team of professionals.

Instead of doing things on your own by using Wix.com or Shopify.com where you’ll get basic templates: hire a website design company to avoid any bad impressions of your brand upon your actual and potential customers.

Time specific services

Are you one of those who plans everything in advance but always lack time in the end? If yes, then hire a web design firms or company because they’re the only ones who can meet your deadline without hurting the quality of the stuff.

Time plays a vital role in the lives of the businessman and that’s why they don’t bother with the things they don’t understand and outsource their work from the professionals of the concerned field.

Minimum investment

Many internet Gurus suggest that web designing is something that can sell your product or service without making you in trouble for customer follow-ups. With the help of a web design company, you’ll have more time to focus on your business to keep all the things on the track while your business

Investing in a web design company will only cost you $2,000 to $20,000 to get a designed website that will not only represent the essence of your brands but the beauty of your vision as well.

Technical Assistance After Deployment

Even after creating and deploying a website, it dynamically needs service assistance. Technical issues like bugs and malware need to be addressed as soon as possible. Outdated plugins replacement is also one of the crucial service requirements of your business website. With the support of a professional contractor website design company, things will go smoothly. Moreover, they will also help in upgrading the website’s features as per future requirements.

Final words

Many fancy advertisements may lead you to hire a non-professional web designer that will not only ruin your website but brand reputation as well. Due to tough competition; it’s not easy to hire a perfect web design company that can perform the desired actions within your budget.

A web design company will not only enlighten your website but also give you time-specific services with a team of professional and skilled web designers in a minimum amount of investment.

If you truly want a website that looks professional and that can help your business generate leads and increase sales, then I highly suggest you hire the work out.

The post How a Web Design Company will Help you Website & Business appeared first on WebKu.

There is a need to provide quality coffee to consumers. If you intend to get into the business, the best coffee to offer is the third-wave coffee. However, you need a business plan if you want your coffee shop to be a success.

Below are guidelines that will help you create a business plan for a new coffee shop. Let’s break it down together.

1. Why You Need a Business Plan?

The first step in writing a great business plan for a coffee shop is understanding why you need one in the first place. A business plan for a third-wave coffee shop will help you with:

• your budget and financing plan
• the organization of the entire process
• considering all the factors & circumstances
• understanding the industry, the market, and the target customers

By writing a plan, you’ll get a clear idea of everything you need to know before opening a coffee shop. You’ll also be able to submit it to the bank for a loan, or an investor.

Let’s take a look at the sections your business plan needs to have.

2. Executive Summary

Your business plan should open with a professionally written executive summary. This section will cover the technical detail of opening a third-wave coffee shop.

You need to cover all the technicalities necessary for opening a coffee shop and organize them properly as the opening statement of your business plan.

Here’s what you should cover:

• location
• ownership details
• equipment
• products apart from coffee you plan on selling
• target customers group
• start-up funds

You have to explain why and how you plan on opening the coffee shop.

For example, you could write that the location of the coffee shop is near the city’s largest business center. That’s why you’ll attract people working in the area, and serve them the best coffee for their morning routine or lunch break.

Make sure you share your vision and how you plan to grow your business.

3. Company Description

Your business plan needs to have a strong and well thought out company description. In other words, you have to define what you plan on offering to your future guests.

It’s best that you put focus on the third-wave coffee you want to provide to your users. Give a detailed report about different characteristics and factors influencing the user-experience you plan on offering.

That means that you should give detail about:

• brewing methods you’ll use
• growing regions your coffee will come from
• extracting flavors
• degree of roasting
• blending
• barista training
• making your guests feel special

Try and describe exactly what type of service will your guests receive. Also, share company vision and goals.

4. Market Analysis

Market analysis is an inevitable part of any business plan. It shows commitment, professionalism, and proper evaluation. In case you need help with writing, check out these websites ratings.

So, before you start writing your business plan, you have to do market research and base your business plan on the data you gather. Here are the things you need to examine before making the decision of opening your third-wave coffee shop:

• your competition
• leading third-wave coffee shops
• locations in need of a coffee-shop
• specific groups of people to target
• market needs
• buying habits and patterns

Do research on what areas in your city lack a quality third-wave coffee shop. Also, try and learn what makes a customer come back for more: is it the taste, the service, the interior, or all of it together?

Once you successfully finish your market analysis, write it down in your business plan, point by point. Show that you know your numbers and you’re ready to go to business.

5. Competitive Analysis

Finally, there’s one last point you need to cover in your business plan. If you want to open a third-wave coffee shop, you have to know who your competition is and what makes them good.

Explore the entire city’s third-wave coffee shops offer and see what they’re up to. Discover your strongest competitors and do research on their work. You can do this by:

• visiting their website
• following them on social media
• learning about the cafe owners
• going to their coffee shops in person
• tasting their coffee

The more you learn about your competition, the better you’ll be at creating a unique business plan. You’ll know how to differentiate and what to offer to stay competitive. To get the edge with competitor analysis, you can make use of existing data visualization tools like Maptive to help you quickly determine where to place your new coffee shop. You can do this by simply uploading a spreadsheet containing geographical data of both your competitor’s coffee shops and yours into Maptive. You can then use Maptive’s radius tool to quickly visualize where your competitor stores lie to gain greater insight into your competition.

Final Thoughts

Writing a business plan isn’t just about writing the document. It’s about all the processes of analysis and research you go through before you start writing it.

Creating a business plan for a new coffee shop requires thorough, intensive research on third-wave coffee. Grasping all the ins and outs of how a coffee shop works would be a giant step to success.

Use the steps above to help you write a killer business plan.

The post How to Create a Business Plan for a New Coffee Shop appeared first on WebKu.

BE VISIBLE TO ALL YOUR CLIENTS

The mobile app can be useful for your business. Make sure that it is highly visible to all your clients, and the work is rightly oriented to the public. This is where; this is important to be used for the right approaches handled. You can further make use of these ideas and make the correct prospects so that people would be able to address your details in the correct format. You can also make the proper use of all the essential ideological approaches for the critical managerial development for the right ideological aspects for the different methods in terms of an ideological basis.

BUILD BRAND RECOGNITION

The second thing which you can use your mobile app in a fruitful way for the right orientation of your business is recognizing the brand recognition for the complete prospects involved. This is having the correct approaches in terms of managing the proper procedures for the right candidates. This will be handling all the important for maintaining it through the right ideologies involved. This is how; one can control the proper opportunities and manage it through the appropriate ideological approaches. This is an essential approach for managing your brand and handling the fruitfulness of the right methods.

INCREASING THE ENGAGEMENT OF CUSTOMERS

You can also take a look at how engaging the customers are. Your customers should be able to engage with your brand in the right approaches. This engagement can be in the form of two-sided reviews, analytics, and proper procedures handled. This is also important to have fruitful results for your business as it will be essential and feeling it in the correct path. It is also useful for you to manage the right ideological procedures as the content should be engaging to the customers and the people who are helpful for the proper methods.

STANDING OUT FROM THE CROWD

There are several competitors in the crowds, and there are several people who are in the correct domains of the business. This is where; you need to adopt new strategies so that you can be entirely affected by the right approaches.

It is also essential that you should be able to manage with the right and adequate levels for the managerial impact for the right ideological methods in the proper manner. This is where; you need to focus on the right methods so that you will be able to adopt the new strategies as per the currently adoptive ideological criteria so that you can manage it rightly in the correct format.

INCREASING THE SOCIAL ASPECT OF CUSTOMERS

There are also essential ideologies which you can manage by promoting all the things by having a correct approach so that there are fundamental approaches. This is a vital ideology approach so that the customers can become social and interactive through the exact managerial aspects for the management of the right and managed prospects.

This is where; it has become useful to maintain the correct opportunities involved for the proper and right approaches used for the exact opportunities engaged. There are also some of the essential aspects involved here.

UPDATE IT CONTINUOUSLY

You do not have to leave it and think about updating it more than anything else. This is an essential approach as you can manage it rightly for having the right strategies for having the correct prospects. This is also an essential aspect as you have to take a right ideological approach. You need to mix up and add new details to your clients. This is important as the need to give them the information that they deserve. This is also important as it will allow you to handle the overall prospects involved in this case.

HAVE THE RIGHT UPDATE TO HANDLE IT

You need to update the people with facts and figures so that any of the critical prospects does not guide them. You also have to handle it with the right candidates as several important issues are seen in these prospects involved. It would help if you came up with the essential ideologies which are seen here and can be able to manage all of them rightly. This is where; it is useful for you to handle all the problems efficiently. It would help if you focused on the correct approaches as you will be focusing rightly on these matters.

TURN YOUR APP IN ATTRACTIVE SOCIAL PLATFORM FOR PEOPLE

People should be able to interact with one another through the right approaches to your mobile apps. This is where; it is useful for the managerial aspects, which can be involving different prospects and developing the right candidates by handling all the critical problems, which can be seen through the right opportunities and improving the right candidates for treating the right ideologies involved.

Your app has to be extremely important to the people and should be significant in terms of the different opportunities for managing the people. The platform has to be solely interactive and handled rightly through the management aspects.

COMPLIMENT YOUR WEBSITE ALONG WITH A GOOD MOBILE APP

Attach the links and ideas of your website on your mobile app so that the content can be rightly managed along with the correct prospects involved. There are also different prospects which are useful so that there are also some of the essential ideas. It will be handled along with the new solutions that are handled rightly in the opportunities involved. Have a connection with your website so that the app can be compatible with all the associated audiences there are and can be effectively managing all the stuff for the long term prospects. This is important to be handled in the right manner.

MOST PEOPLE ARE USING MOBILE APPS

It is essential to use mobile apps for your business because most of the people nowadays are using mobile apps to address the issues which are going on in your company. This will be fruitful for your company because it will allow people to stay in touch with you and all the updates associated with you.

You need to manage it rightly and update it regularly to make the right use of the platform in the most effective manner possible. This will enable you to handle all the work in the most effective way. You need to focus on the right ideas in terms of managing it properly.

CONCLUSION

In a nutshell, multiple prospects can be useful for the promotion of your mobile app and making the right use of it through the correct format of business orientation. This is where; mobile apps can be rightly used and made more comfortable for the ways to correct the dimensions. You can also make use of some of the other methods to accelerate the growth cycle of the managerial aspects used. This is how; you can make use of the administrative issues for the complete orientation.

The post Why A Mobile App Is Fruitful For Your Business appeared first on WebKu.

Packaging is an important aspect of any business. Every brand and products seller needs some kind of packaging for their range of products. The era of stock boxes has ended now and every brand has moved towards custom packaging.

Custom boxes are very famous are known for their wide range of customizability options. For your business need, there is a specific type of custom box readily available. Brands can customize these boxes the way they want. These boxes can be used for a wide range of purposes including packaging, displaying and storing.

2: Customizing packaging boxes according to your retail needs 

Custom boxes provide you the right amount of customizability options. The first and foremost aspect is the designing part of these custom packaging boxes. Choose an exciting, fresh, and unique design for your custom boxes is essential. This will help you distinguish your brand from other manufacturers. For cosmetics, custom boxes are ideal as women like different types of unique packaging boxes. By using attractive and eye-catching and colorful custom boxes, you can attract several women easily. Also, for gift items, these custom boxes will suit them best as their operation is unique, and people will take an interest in them.

3: Never compromise on the quality of material for your custom boxes

The material of your custom boxes will determine their overall quality. This is why you shouldn’t compromise on the quality of material for your custom boxes. Cardboard custom boxes will suit your packaging needs. These custom boxes will provide the right amount of durability for your products. During shipping, these custom boxes will also help, and you can ship with confidence without worrying about their quality. Also, Kraft and paper made custom boxes for your products. These custom boxes will be best for packing lightweight and sensitive items.

4: Custom boxes for food packaging 

Edible items are prevalent in every country. Without food, people cannot survive, and the demand for food products has always been on the higher side. Especially, junk food items are widespread. Chips, juices, candies, frozen food items, and chocolates are some examples of different food items. All of these food products are packed in dedicated packaging boxes.

Food items are also one common retail item. At grocery stores and malls, these products are sold in huge numbers. There are a number of retail food brands with their product range; hence the competition among the food products sellers is quite tight. Make your food packaging different from the rest of the competition. Choose eco-friendly food packaging boxes for the packing and displaying the needs of your food items. Eco-friendly food boxes are made from biodegradable material options such as paper. The biodegradable food boxes are the need of every food products sellers.

5: Custom eco-friendly packaging boxes 

When your food items are made from organic ingredients, then why should you use contaminated packaging? Get the attention of the customers and make your food packaging boxes different. Environment-friendly material options such as paper are ideal for making eco-friendly food packaging boxes. Use Kraft paper for manufacturing the food packaging boxes Kraft is a type of durable paper it’s not that fragile compared to the standard paper. Kraft is also a lightweight material and is also a biodegradable material.

Divert the attention of the customers to your range of food items. When they get to know that your food packaging is also eco- friendly, they will have trust in your brand name. You have to build confidence in their hearts. Also, food products such as juices and snacks have a unique odor. Processed food boxes can harm these packed items and can also change their odor. By using eco-friendly food packaging boxes, you can eliminate that factor. The customer will get the same fresh products when they buy those food items.

6: Custom-designed packaging boxes are what you need

Today’s era is all about how well manufactured and designed packaging boxes you use as a product seller. In the market, there are hundreds of products suppliers who are into this business and are well in. By improving the finishing quality of your custom boxes, you can definitely set a new benchmark in the market. Most of the boxes manufactures provide a range of printing technologies available for you to choose from. You can choose a digital or offset printing technique for your custom boxes. The offset printing for your custom boxes makes your boxes look a lot more superior. You can develop your unique brand theme by choosing a different color for your food items range. Even in this department, there are endless possibilities, and it all depends on you how you want your custom boxes to look like.

7: Endless finishing option for custom packaging boxes

The design language of your custom boxes can make the day and night difference between your products and other brands. The design of display boxes is essential, especially for confectioners, as after the quality of the packaging, customers look for the best designed and packed edible items. Don’t use those old and traditional designed boxes for your brand. Set a new trend in the history of products selling business items by using an elegant design language for your custom boxes. There are endless possibilities in this regard, and you can always bring innovation. At most of the boxes brands, you can get free design assistance for your display boxes, and they will also help you choose the best possible design. Think out of the box and let the world recognize your presence in this field by using unique, designed display boxes for your products.

The post How to use custom boxes for different business needs? appeared first on WebKu.

It’s easy to recognize the importance of good management, but how does one manage efficiently? Here are five tips for efficiently managing a business:

1. Communicate

Communication is vital for delivering optimal results. Having direct communication with your team is not only a good way to convey your intentions and goals clearly, but it also builds a sense of trust, belonging, and responsibility with your employees, motivating them to work harder.

But keep in mind that this is a two-way exchange. It’s important to note that while discussing anything related to the business and delegating tasks, everyone should be on the same page. What does this mean? Everyone on your team must have the same perception of the business plan and how it should be implemented.

2. Create a Plan

Create a business plan that is goal- and future-oriented. Whether you write it yourself or you need a business plan writer, it’s a good idea to have up to three versions of your plan, so that if plan A proves unworkable, you can quickly switch to plan B, etc. Having an alternate business plan ready to go enables you to effectively change the game plan, leading to optimum results.

Creating a business plan means having a defined strategy or path for your business. Where would you like to take your business? How do you plan to take it there? Outline a strategy that identifies both negative and positive outcomes. Be prepared for the possibility of failure instead of just focusing on the successes.

Implementing a business plan leads to improved productivity, faster turnaround, and higher accuracy. Business planning streamlines and advances your business, and can lead to fantastic results such as:

• Increased efficiency, i.e. eliminates bottlenecks and loops
• Lower costs, i.e. fewer staff required to complete tasks

3. Foster Teamwork

In good teamwork, individuals from varying experience levels, backgrounds, knowledge and thought processes work together to effectively implement the business plan. This leads to higher customer satisfaction, which directly impacts a business’s reputation. While conflict can be a useful tool for discovering ways to improve, in general, a collaborative and positive work environment helps everyone put their best foot forward.

4. Delegate Responsibility 

If management doesn’t delegate responsibilities, it creates a bottleneck in the working system. It’s also a good business practice to give that delegate some authority to make necessary business decisions in a timely fashion. This helps build confidence in their decision-making, which in turn creates better employees.

5. Maintain a Dynamic Environment

Your business can only hold its position in the market by adapting to emerging trends in order to keep up with the needs and demands of your customers. In particular, you must be able to adjust to advancements in technology. We live in a highly tech-savvy world; and keeping your business in line with these tech advancements is the best way to stay ahead of the competition.

Learning how to manage a business is not something you master in an instant. It requires experience, patience, and practice. Successful managers are constantly learning and improving this skill. Together with a strong business plan, effective management will help your business stay on the path of progress and help it grow by leaps and bounds.

The post 5 Effective Ways to Manage a Business appeared first on WebKu.

You can use the chatbots to make your clients feel valued. Use the bots to ask them about the weather, or if they would like to order a pizza or about their flight status, etc. Their applications are limitless. Use them wisely in your business, irrespective of its size, and watch a sharp increase in your business productivity.

Top 5 Benefits of AI Chatbots To Boost Your Business Growth

I went through piles of assignments, surveys and research papers to narrow down the ultimate benefits of chatbots in business. Sephora noticed a nearly 11% increase in their number of appointments for a makeover after including chatbots. Nitro Café and Asos also noticed a 20% and 300% increase in their sales respectively after the incorporation of chatbots. In my opinion, chatbot is a necessity if you want to make it big in the market. Let’s check out the top five benefits of AI chatbots that guarantee the profit of your business.

1. You can generate quality leads in no time.

Image source: https://botmywork.com/

Owing to the digitalisation of ‘almost’ everything, now you can sell across your website and different social media channels. AI chatbots can be the icing on the cake. It will let your potential clients interact with your business through several messaging platforms like Facebook Messenger.

Say you offer essay help to students on your website. Your main motive would be to persuade the visitors to go to the order page and click on ‘Place Order’, right? Chatbots can help you with that. The bots will guide your potential visitors through their different buying stages and finally recommend them to make a quick decision. When you make things easier for your website visitors, there are high chances that you will be able to generate quality leads for your brand.

2. Your clients will enjoy 24*7 customer support

According to Deloitte, 62% of companies consider customer experience to be a strong competitive differentiator for any brand. Therefore, you need to make sure that your customers are attended to whenever they need assistance. Chatbots can help you offer round the clock support to your target audience easily.

You shouldn’t underestimate the power of AI-based chatbots. You can program the bots according to your preference and requirements such that it can provide your customers with immediate answers. Good customer service can help you gain positive feedback in regards to customer retention and satisfaction. You can even train the bots with general FAQs and answers. Therefore, the bots will adopt the questions frequently asked by your customers.

3. You can save a lot of customer service costs

Reports suggest that every business has to face nearly 265 billion customer request in a year. Businesses need to spend almost $1.3 trillion to attend to those requests on a daily basis. What if I tell you that chatbots can help you save the cost by 30%? Yes, it’s true.

Chatbots are like an investment in a business. You don’t have to spend unnecessarily on extra agents to get the customer service done properly. Install a proper bot on your website and your clients can get quick answers to their queries on the go. You can even scale your chatbots during the peak time of your business without having to spend extra money. Therefore, chatbots can definitely help you bring down the expenses and boost your revenue to a whole new level.

4. You can engage with your clients easily.

Image source: https://chatbotslife.com/

In research conducted by Bain & Company, it is said that businesses are able to elevate their revenue by almost 20% to 40% if they engage with their target audience on a daily basis. You can opt for chatbots if you want to create effective customer engagement for your business.

Customers always tend to look for personalised answers to their queries. Your chatbot can analyse your customer responses and provide the right data to them instantly. Most importantly, chatbots are able to provide real-time conversations to people. Thus, it’s okay even if you don’t have a ‘real’ 24*7 working team. Just activate the chatbots and offer the assistance your target audience wants.

5. You can gather any amount of data, security and feedback

From a competitor’s analysis to customer’s concerns, you will be able to gather all sorts of information through chatbots. You can use it to fetch a mountain of secure data, make them quite readable and analyse them to the fullest for your benefit. You can talk to your developer and ask him/her to customise the bot accordingly.

You may have certain problem areas in your organisation that may stop the business from growing. You can identify the problems and take the right measures to curb the issues. The bots can also help you understand what’s on the mind of your corporate trainees. Every time a trainee interacts with the chatbot, it records feedback based on that interaction. Take a look at the feedback, and you will know everything about your trainees or other employees.

Chatbots aren’t mere data-driven AI-programmed tools. These can also be an important asset for your business. You can not only execute your daily activities within your organisation in a simpler and faster way, but you can also generate quality leads for the business. All you have to do is leverage the bots and make them serve the right purpose of boosting your business growth.

Author Bio:

Henry Howkins is a part-time web developer at a reputed firm in Australia. He also offers help with apa referencing to students at MyAssignmenthelp.com. Henry loves to travel on the weekends.

The post Top 5 Ways AI Chatbots Can Boost Your Business Profitability appeared first on WebKu.

Reduce Business Cost

The outsourcing of managed tech services can enhance the overall performance of your business. Trusted providers offer reliable services which reduce business cost. It is wise to receive quality services at a fraction of the cost. Employing latest technology and software tool helps your business to achieve economies of scale. IT service providers suggest the use of virtual technology to minimize the financial expenditures of business. More importantly, contracting out IT related services allow your business to focus on its core competencies for maximizing profits.

Provide Network Security

At present, CIOs are facing serious threats when it comes to the firms’ security. Assured protection against internal and external threats is considered an asset. Stolen data can harm the goodwill of your brand. Therefore, it is significant for businesses to have cybersecurity to prevent data. The question for today’s business is how to minimize the technology disruptions. The solution lies in getting IT support to secure business data. The iteam offers IT support services, tools, and processes to protect your business from any potential threat. With the help of managed IT services, businesses are able to deploy right technology.

Boost Internet Performance

Have you ever calculated how much money your business can lose because of bad internet performance? Well, it can be to an extreme degree. Poor internet performance decreases the employees’ productivity and operational efficiency. Trusted service providers offer your business to experience high speed internet. It improves the sharing, connectivity, and communication inside the organization. As a result, your business can grow at a rapid speed.

Deliver Scalable Solution

Managed IT teams offer scalable solutions to your business needs. Your service partner analyzes the current market conditions for you. They help your business to adapt changes of the technological environment. They are trying to define how much data storage is required to improve the IT related performance of their clients. Their calculated approach allow your business to work well with limited resources.

Offer Cloud Computing

In recent times, cloud computing has become a business necessity. The businesses are preferring web-based platforms to secure, manage, and store data. Instead of hiring cloud infrastructure management team, it is beneficial to employ the services of external teams to take over the IT related matters. Contact IT service providers and get reliable Microsoft Azure hosting to increase the functionality of shareable content. It backups all the business information to prevent data loss. Additionally, it provides easy accessibly for business’s employees.

Improve Operational Efficiency

Your business can simply minimize downtime and improve operational efficiency by getting help from external providers. They provide advanced network administration to address potential operational risks. You can increase the progress of your company by reducing the rate of system failures. You can increase your employees’ focus on work by minimizing technology-related shutdowns.

The post Top 6 Benefits of Outsourcing IT Services For Your Business appeared first on WebKu.

In 2019, exposure for a business is almost as good as currency. Indeed, companies with a highly visible digital profile hold a huge advantage over their competitors that operate in comparative anonymity. After all, the more people who recognize your brand, the more potential customers you can reach. As such, professional marketers have begun to prioritize the production of viral content for businesses. While creating viral content might sound like a simple enough plan, doing it successfully is quite difficult. Thankfully, these four tips will help you create business content teeming with viral potential. Check them out here:

Keep it Relevant

It can be very tempting for businesses to attempt to create viral content that has nothing to do with their industry or their organization. After all, lots of viral content is topical –– it involves what’s currently happening in the world of sports, politics, pop culture, or national news. Yet, if you can’t make a reasonable connection between a topical event and your brand, then don’t try to manufacture one. Instead, stick to content that is relevant to your industry, first and foremost.

Prioritize Visuals

Videos and infographics are much more likely to catch on as viral content than a blog post or a piece of long-form content. Remember, viral content is something that is meant to be consumed quickly. So if you’re looking to create a post with widespread appeal, then be concise and precise in your implementation and presentation. Never underestimate the power of a short video or engaging graphic.

Utilize Humor

Everyone loves a good laugh. Still, there’s a big difference between organically produced humor and the kind of staid jokes businesses typically use in videos or written content. Only use humor if your brand can actually pull it off. Many professionals have damaged their standing online and embarrassed their company by trying to make a funny video that falls flat.

Specialize

The reasons why a Facebook post might go viral are usually different to why a video on YouTube blows up –– which are both different to why a Tweet might gain lots of traction. Given that fact, it’s important for social media marketers to tailor their efforts to fit unique platforms. It’s also crucial that they manage and monitor their social media activity so as to protect their company from external threats or compliance infractions. For more on that subject, contact a company like Brandle.

The Bottom Line

At the end of the day, gaining thousands of followers in a single day with a viral effort can be a great way to promote your business. But it’s not the only way. Sometimes, simply focusing on writing quality content is a more cost-effective strategy than attempting to create viral videos. Keep this in mind if your team is struggling to produce eye-catching material. There’s nothing wrong with going back to basics.

The post 4 Tips for Creating Viral Content for Your Business appeared first on WebKu.

How Data Recovery Impacts Businesses

Besides such disasters, software and hardware failure and human errors are the most common reasons for the data loss. Among all, accidental deletions due to invalid operations cause more data loss than a malware or virus (malicious) attacks.

Studies have found that businesses, especially Small and Mid-Size Businesses (SMBs) are the most affected due to data loss. The disaster to this size of a business is because they don’t generally have a systematic backup strategy and recovery planning in place. But you can change all that with your business.

According to a Washington based research firm—Clutch, 60 percent of small businesses that lose data are more likely to shut down within the next six months.

Therefore, it’s essential for you to know the eight things about data recovery as a business owner that will help you recover your business-critical data and maintain business continuity:

1. Plan a Backup Strategy — Now

As a business owner, you should have a proper backup plan.

One of the most-used backup plans is called the 3-2-1 backup. This critical business plan says:

• Create at least 3 backups, on
• 2 different storage drives, with
• 1 backup stored offsite.

The three backups – with one of those backups offsite  — assures you of the ability to restore data in the event of a disaster — or in case one of your back-ups fails.

You can automate these backup tasks for better efficiency with regular checks in place. For instance, use the Calendar to add reminders for various backup related tasks. The app uses machine learning and thus, provides you with valuable information and feedbacks related to task reminders.

2. Create a Recovery Strategy

A well-planned data recovery strategy helps businesses to restore their workflow in the event of data loss, without affecting business continuity. Since backups are also stored in traditional hard drives, they are also prone to corruption and accidental deletion.

You can use a data recovery service or software in all such cases, as soon as possible. It comes handy when the backup is either obsolete or not available. A data recovery software such as iBoysoft Data Recovery for Mac can help you get back the lost files onsite in just a few clicks.

3. Backup Schedule

The frequency of backup must be based on data criticality and affordability. And there’s no debate on whether you should create and maintain a regular backup. The point is when and how. You should backup business database nightly. But in case some data is lost in between the backup cycle, use data recovery software and get it back immediately to prevent permanent loss or data corruption.

4. Test and Document Backups

Testing the backups and recovery plans is the most critical part of data loss prevention and data recovery. After creating a backup or implementing a data recovery strategy, test and rehearse by executing the recovery tasks and check if the system is working as intended.

Also, document everything about the backup and recovery strategy. This documenting will help keep business continuity even if the concerned person who created the recovery plan isn’t available.

5. Anti-Malware/Virus Protection

Ensure that there is antivirus and malware protection on every system – whether it’s a standalone system or the device is on the organization’s network. Reliable protection will secure users from potential web traps, malicious websites, and downloading unsafe content.

These tools also help in monitoring individual systems and protect drive as well as the data from corruption. The data recovery software we discussed in pointer number 2 can also repair corrupt photo and video files.

6. Fragmentation Obstructs Data Recovery

A fragmented drive’s platter has to rotate much more than a defragmented drive for accessing the chunks of data for the read/write operations. This fragmentation can cause a hard drive to overheat, resulting in permanent drive failure and data loss.

Further, the disk usage also increases, which may cause the system to slow down during the data recovery process.
Use defragment tool provided in Windows and keep the drive optimized. Also, run scheduled CHKDSK scan to keep drive healthy.

CAUTION: NEVER RUN DEFRAGMENTATION TAKS AFTER DATA LOSS. IT WILL OVERWRITE THE LOST OR DELETED DATA LEADING TO PERMANENT DATA LOSS BEYOND RECOVERY.

7. Stop Using the Storage Media and System after Data Loss Incident

The most crucial step for data recovery is to stop using the storage media or the PC after data loss. Doing so prevents data overwriting that otherwise can permanently destroy the lost files beyond recovery.

However, if you must use the system or the drive, restore the data using the backup or clone/image the hard drive. You can use a tool like Drive Monitor available in Stellar Data Recovery Premium software.

8. Staff Training

Educating employees about data safety Do’s and Don’ts in any organization plays the most vital role when it comes to data loss prevention and recovery. Human errors being the most common reason for data loss can be prevented by educating the staff about data security and ingraining a better understanding of their active role in data protection.

Conclusion
Think of data backup as a crucial need for business continuity, which enables you to reinstate business with minimal downtime in the event of data loss. Remember the eight important pointers we shared in this post about data care, and safeguard your business against the worst case scenarios of data loss.

Also, implement right backup technologies and recovery planning—such as the 3-2-1 backup and a data recovery software—to combat all types of data loss situations and recover lost data.

The post 8 Things Every Business Should Know About Data Recovery appeared first on WebKu.

You need to create a business travel policy

Does your business currently have a travel policy, if not, then why? It’s important for your business to have a policy that will help to effectively plan and manage business trips. If you don’t have one, this can cause your business to lose money and deliver an inadequate strategy to employees, who may not even want to be going on the trip in the first place. You need to make sure you have this part in place in order to make the most of your business trip and make sure you get a good ROI compared to the funds you will fork out covering the trip and travel expenses. This is why a business travel policy is essential.

Still not convinced? We’ve outlined three reasons why you need a business travel policy below

1. To give clear guidelines on how to book for business travel

You need a business travel policy to give clear guidelines on how to book for business travel. This means that everyone who is going on a business trip has to adhere to these guidelines, no matter who they are in the company. This ensures that there are clear guidelines to refer to, so in theory, there will be no errors made. It also makes for a more harmonious staff, as everyone will follow the same guidelines, regardless of their role in the company.

The guidelines will also make sure that everything is done the same financially and that certain cost-effective means are used to ensure that the right amount of money has been spent on the trip. There’s no use getting a suite at the Ritz, these guidelines are about ensuring that you get the most out of your trip, even if it means sticking to a budget.

2. Cut out the costs

Business travel can have a financial impact on your company. This is why it is important to have a clear business travel policy. You want to make sure your business trip ends up making you money, not costing you money. If you don’t have a business travel policy, then how will you know how much to spend and what your spending guidelines are?

3.To give clear guidelines on all aspect of business travel

It’s no good just having guidelines on one aspect of your business trip, you need to create a policy that covers everything. Make sure that your policy states clear guidelines that cover transport, accommodation, expenses and delays and cancellations.

Also, make how your employees are able to reclaim costs transparent and clear. If employees know what they will and won’t be reimbursed for, then they maybe mightn’t splurge for a three-course meal at your expense. This is why it is so important to make sure you have everything covered in your policy and it is clearly laid out for all to see.

Not only will this make your job easier but it will also ensure that there are no issues amongst staff in the workplace. If everyone knows where they stand regarding a matter then it is open and transparent and you are less likely to have any employee conflicts.

Okay, so now we have a business travel policy, how can we make business trips easier for employees?

There are a few ways that you can make business trips more appealing to your staff. We have outlined them below.

1. Make business trips quick and easy to plan

Staff members should be able to navigate your company business travel policy and plan their trip seamlessly. This should not be a stressful or confusing process. You want to make sure it is as easy for them as possible.

2. Respond to staff feedback

It is important that if a staff member gets in touch and voices some concern regarding the company business travel policy that you listen to it and respond effectively.

3. Be aware of your staff’s wellbeing

Going away on business trips often can lead to many staff feeling stressed and overwhelmed. Being away from home and dealing with the stress of travel can also have an impact on your staff member’s productivity. If you think an employee has taken on this role too often, try to change it up and send other staff members on the trip or alternatively don’t have a trip at all. Never underestimate the power of Skype and how much you can achieve in a Video call rather than a face to face meeting. Not only will you be looking after your staff, but you will be saving yourself a lot of money.

4. It doesn’t have to be all work and no play!

It’s a good idea to make sure that your staff can also unwind on a business trip away. It doesn’t have to be all work! In their free time encourage them to explore their new city, even seeing if the prospective company they are talking with can arrange some activity, such as a sightseeing tour or dinner which showcases cultural food. This will give your staff member a great excuse to get to know your new business partners but also unwind after a stressful day of travelling.

5. Reward employees who stick to their budgets

Employees will stick to the higher limit of their spending budget when you enforce it. Provide your staff with a cost-effective incentive, so that when they make savings on overall travel costs, they can then earn these savings as a bonus. You’d be surprised how many staff members will then decide to make the switch from first class to standard class or to a three or four-star hotel. You as a company will be able to save money and them as the employee will get a reward for saving that money. It’s a win-win situation for both of you and also puts the control of budgeting directly in the hands of your staff member as it is up to them whether or not they want to comply with this. This makes it the perfect reward scheme to include in your business travel policy.

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